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Das Manual definiert das Corporate Design von RTW2012 und bestimmt die verschiedenen Anwendungen.
Wir haben uns auf die Hauptaspekte konzentriert. Die Richtlinien sind für einfache Anwendung und leichtes Verständnis entworfen worden. Die Richtlinien und die Designspezifikationen haben bindende Wirkung für alle RTW Projekt Mitarbeiter und sind für interne wie externe Kommunikation bestimmt. Nur wenn diese Spezifikationen von allen eingehalten werden, wird das gewünschte, einheitliche Erscheinungsbild der Firma bzw. des Projektes gewährleistet.
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Pearson visual identity
The Pearson visual identity is much more than the application of a name and a logo. It is how we present ourselves to our audiences on a day-to-day basis.
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This document is your essential guide for all applications of the Chivas Regal 18 Year Old brand identity.
Before you start . . .
Are you working with the latest instructions?
Check on ScotchNet that the edition date (marked at the top of each page) is the same as the one you have here. If not, download a fresh copy.
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Welcome to the Relais & Châteaux Brand Book. This book is designed primarily for those in our corporate and regional offices, providing them with the information and inspiration they need to consistently present us to the world. It is also intended for our members, giving them a richer understanding of the brand and recommendations on how they can reflect it in their own communications.
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