Communication and Visibility Manual for European Union External Actions
This manual has been designed to ensure that actions that are wholly or partially funded by the European Union (EU) though the Romania-Ukraine-Republic of Moldova Joint Operational Programme 2007-2013 incorporate information and communication activities designed to raise the awareness of specific or general audiences of the reasons for the action and the EU support for the action in the country or region concerned, as well as the results and the impact of this support.
The manual mainly covers the written and visual identity of the EU and that of the Joint Operational Programme Romania-Ukraine-Republic of Moldova 2007-2013. It sets out requirements and guidelines for briefings, written material, press conferences, presentations, invitations, signs, commemorative plaques and all other tools used to highlight EU participation through the Ro-Ua-Md Programme. In addition, it offers tools designed to enable the development of a dynamic communication strategy that will highlight the achievements of EU support.
This manual contains compulsory requirements for all beneficiaries of the Ro-Ua-Md Programme. In all cases the provisions of specific contracts, financing agreements and contribution agreements prevail.
Over and above the basic elements of static visibility and information, and bearing in mind the context of every action, contractors, beneficiaries, implementing partners and international organizations are encouraged, where ppropriate, to develop a communication and visibility plan that will highlight in a dynamic way the impact of the EU support. This may require the engagement of outside expertise.
All communication and visibility activities should be carried out in close co-operation with the management structures of the programme( Joint Technical Secretariat, Joint Managing Authority, Branch Offices of the JTS). To this respect all beneficiaries will request an ex-ante approval from the JTS office responsible (as mention in section 4.1) for all communication material produced within the project. This measure aims at helping the beneficiaries to use in a correct manner the visibility elements of the EU and of the Ro-Ua-Md Programme.
Downloads:
Information
Created
Domenica, 10 Giugno 2012 22:42
Changed
Giovedì, 30 Dicembre 1999 19:00
Version
Size
8.40 Mb
Created by
BrandEBook.com
Changed by
Downloads
0
License
Price