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Toshiba is all about making extraordinary technology available to everyone. Our brand is brimming with the passion to help technology enrich people’s lives. Toshiba’s tone of voice comes from a fundamental point of view. We always see things from the user’s perspective. And how they want technology to better their lives.
Take for example the new tablet. Yes, it’s the world’s thinnest. But that message comes straight from our internal obsession and passion for the best technical engineering. For the user it means he or she can take their tablet easily to more places – to bed, to the garden or pack it for a holiday. It becomes the most handy way ever to access fun, do the shopping, enjoy films and more.

What’s all this about?
This guide is to help you – creative person or otherwise, in house or not – to be true to our brand. And by following a few simple rules, you can be.
Our visual identity and design language have been carefully crafted to create a strong and consistent image which is part of ACCA’s brand offering. Our rules are here to enable you to ensure all design work remains true to, and consistent with, our brand image.
All of us – yes, that means you too – must stick to these rules.

Wichtige Hinweise zur ersten Version des Corporate Design Manuals

Die vorliegende Fassung ist die erste herausgegebene Version des neuen Corporate Design Manuals der Stadt Neumünster.

Sofern im Laufe der weiteren Entwicklung Änderungen an vorausgegangenen Definitionen erfolgen, wird der Anwender im Anhang dieses Manuals im Abschnitt Versionsgeschichte auf den betroffenen Abschnitt hingewiesen und über die Art der Änderung informiert.