A company’s visual corporate identity is most effective when it is applied consistently.
The purpose of this manual is to show you how to use all the parts of the new corporate identity correctly and to maximum effect.
A company’s visual corporate identity is most effective when it is applied consistently.
The purpose of this manual is to show you how to use all the parts of the new corporate identity correctly and to maximum effect.
As well as giving guidelines for the identity’s use, this manual will also provide you with many tools that will make your job easier and more effective: