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Toshiba is all about making extraordinary technology available to everyone. Our brand is brimming with the passion to help technology enrich people’s lives. Toshiba’s tone of voice comes from a fundamental point of view. We always see things from the user’s perspective. And how they want technology to better their lives.
Take for example the new tablet. Yes, it’s the world’s thinnest. But that message comes straight from our internal obsession and passion for the best technical engineering. For the user it means he or she can take their tablet easily to more places – to bed, to the garden or pack it for a holiday. It becomes the most handy way ever to access fun, do the shopping, enjoy films and more.
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This manual outlines the proper uses for the new logo and wordmark and should serve as a guide as you help us present the College. While it is impossible to identify every situation that requires use of the graphic identity, this manual provides clear rules for typical use.
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8x8 provides enterprise-class VoIP communications solutions developed to meet the demanding needs of small business customers. 8x8 solutions enable increased productivity, operational effi ciencies, and low overhead requirements for small business.
On the pages that follow, we’ll offer a few simple guidelines and examples that will help you communicate these ideas visually and ensure that we deliver on our promise to be the one communications provider that’s truly on the side of small business customers.
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Like the Paralympic Movement itself, the Paralympic brand has evolved dynamically over the years. Adopted in 2003, the Paralympic Symbol – the three Agitos, from Latin meaning “I move” – symbolises constant motion, always moving forward and never giving up. And its circular character embodies the bringing together of athletes from all corners of the world.
Ultimately, we strive for the Paralympic Symbol to be universally recognised throughout the world as representing sporting excellence and the Paralympic values of courage, determination, inspiration and equality. I believe the IPC Brand Book is a milestone that will drive us forward in a fresh and exciting direction.
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