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TC 125th POSITIONING STATEMENT
As Teachers College prepares to celebrate the 125th anniversary of its founding, we are presented with a wonderful opportunity to tell the TC story – our rich history , our legacy of “firsts” and our positive impact on the community. Now is our time to reinvent ourselves by building on our strengths, embracing our distinctions and creating an institution that honors the past while transforming the future. We are celebrating a tradition for tomorrow.
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Thawte is a globally recognized certificate authority that has been delivering comprehensive trusted services for more than a decade. We enable businesses and individuals to communicate and transact securely, by verifying and authenticating their identity.Since 1995, Thawte has issued more than 620,000 SSL Certificates in over 190 different countries. In fact, Thawte was the first certificate authority to offer public SSL Certificates outside of the United States. The Thawte brand is a collective expression of the company’s vision, values, technology, people, and partnerships. By effectively and consistently delivering the brand message, Thawte will be able to influence how a prospect, customer, and the industry view our company.To be effective, branding must set our company apart from the competition, specifically by conveying Thawte SSL solutions as full-featured, comprehensive, internationally focused, and modestly priced.
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The guidance provided within this Graphic Standards Manual was developed to assure that the visual presentation of the Corps of Engineers is accomplished with consistency and forethought. Set forth for your reference are the current policies regarding the use of the Corps logotype and direction on the development of visual communications. Continuing to focus on the Corps Communication Mark and its various applications, the manual also introduces guidance for new areas where graphic identification of the Corps is appropriate.
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We are a family of specialists, who together can offer a unique but very valuable proposition to our global customers. Our shared values and ambition are symbolised in our group of logos, all based around the design of an ancient ‘seal’; which expresses our commitment to develop our businesses within specific values, following a very specific business model.
Our family of brands has been developed to unite us in our drive to achieve our objectives while encouraging us to develop our natural inclinations to be:
• Specialists: Our ability to innovate comes from our real understanding of the reservoir and the sectors in which we work.
• Club members: We welcome like-minded groups to join us; we embrace our differences, our multi-cultural nature and support the continued autonomy of the individual members. It is our club ethos that enables us to be flexible, respond quickly and adapt to the ever-changing environment.
• Independent: We are responsible for our success and our independence allows us to go further to meet the needs of our customers.
• Global: Our club provides each member with a platform for global growth, increased understanding of different markets and the ability to collaborate on designing solutions for our customers, wherever they are.
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