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The Berkeley brand platform was created and introduced to campus in early 2013 by the Office of Communications & Public Affairs. One of the salient features of the brand platform and toolkit was the flexibility it provided colleges and departments who could use it to create messaging that was unique and yet united.
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America for Bulgaria Foundation provides opportunities for people and organizations who serve the public good with their vision and enthusiasm.With absolute respect to the current Bulgarian context, our team of experts are identifying areas of improvement that can create change in Bulgaria. Those who stand out from the crowd with their potential and personality find a way to grow and excel the right way.
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Most of us can identify hundreds of brands simply by their colour, graphic style or font. We only identify with a brand when it chimes with our own values, aspirations or beliefs..
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The purpose of this manual is to ensure the consistent use and application of the Five Acre FarmsTM identity through form and material.
The Five Acre FarmsTM identity employs various graphic devices and design elements. In conjunction with appropriated rules for their application, these elements and devices form a public image. Our mission and principles should also be considered when creating new materials.
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