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More than 100 years of product innovation, technological advancement and exceeding customer expectations have earned the Meritor brand the ability to communicate the very qualities we want associated with our company and our products.
As a result, our sales and marketing efforts are built on the foundation of powerful brand equity — but only through the correct and proper usage of our identity can we maximize its impact.
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Standards exist to be improved upon, and the high standards we set in our work today present us with our challenges for tomorrow. We are determined to offer our customers the very best possible products, processes, applications and services. This dedication to excellence makes the company successful, and embraces our core brand values.
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Een Nieuwe Huisstijl
In 2010 is er binnen BioSCENTer besloten voor een herprofilering van de huisstijl. De huidige huisstijl was verouderd en voldeed niet aan het internationale karakter dat BioSCENTer wil uitstralen.
De nieuwe huisstijl moet herkenbaar zijn op nationaal en internationaal niveau door het toepassen van een uniforme stijl voor het hele centrum.
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For over a decade now, Brian R Richards Ltd (BRR) has specialised in developing effective brand strategies for export brands, regional identities, small to medium-sized businesses and major corporates in Australasia, Asia and Europe. The companies have been as diverse as Holcim, the world’s second largest cement company, to niche New Zealand businesses such as Orca, Icebreaker, Obo and Fisher & Paykel Healthcare. Today Brian Richards works with a talented team, who share the same passion for creating high-performing brands. Together BRR offers a turnkey operation from vision distillation to market performance.
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